Did you know these interesting facts about cats & kittens?

Did you know these things about cats & kittens?

• Cats usually have 5 toes on both their front paws but only 4 toes on their back paws. Cat's with more are called 'polydactyl'.
• Cat's hearing is so good, that the ultrasonic sounds mice make can be heard by them. Often when you call them from far away they will hear - try shaking their cat crunchies and see how quick they return!
• Cats sleep for 66% of their day.
• A group of cats is called a “clowder”
• Cats cannot taste 'sweet' instead they have a range of bitter taste's which help detect if food is safe to eat.
• 'Schrödinger's cat' is a thought experiment, devised by Austrian physicist Erwin Schrödinger in 1935 and recently made famous by a top US sitcom.
• Cat's do not have a collar bone.
• In 1963, a cat named Felicette travelled into outer space.
• Usually a cat's eye-sight is fantastic. At night they can see better than most creatures, with  superb peripheral vision.
• If a cat's tail shakes near you it means they love you. Cat's emotions are similar to human's. Also they will know when you are speaking lovingly to them or if you are yelling at them. Your cat will not care if he/she gets into trouble though as they cannot understand.
• Cats perspire through their paws.
• One cat reached 36 years old back in 1939. An English cat named Puss. Some exceptional cat's can reach 17 or even 20 years old - let us know how old your cat is.

Cat & kitten video's at:
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Strong branding have helped animal charities

How strong creativity and branding have helped cat charities have a competitive edge

As we know, an identity/brand should make a positive first impression - whenever we see the top cat & animal charities we recognise familiar logo's and colours when entering or viewing. The stronger the design, the better the competitive advantage! With the worldwide economic problems, this is even more essential as competition is fierce and only likely to get more challenging with the BRIC nations taking their rightful place on the world's economic stage. Some hugely successful business examples include Samsung; Google; HSBC and Cadbury's.

The perception of our top animal charities, (rather than the reality) good or bad, is reflected in every interaction they have with customers and potential customers. Whether it’s their company website, email, brochures, face to face, by telephone, DM, presentations, signs/exhibitions/POS, posters, even business cards and of course adverts both digital and traditional. For those that say they have a fantastic business concept or product, this isn’t always enough. Thus it is essential that your company leaves a positive and lasting first impression. Of course the need for strong branding is one key element of success, I do not want you to think it is the only reason (SEO; clear content; PPC/keywords; social media and display banner adverts to mention a few).

It's worthwhile to create a strong, memorable image (it could be a image montage, icon, infographic or logo for example) that will give any company the advantage (however slight) and ensure all graphic materials are co-ordinated and work together, most recently with the importance of the increasing use of smartphones and other devices (which as you'll be aware have only a limited space for icons and text) this is still true.

So consider these the next time you viewing all those charities that are doing a great job, helping our furry friends.

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